Payvment’s Facebook App lets anyone create a retail store on the social network. The app lets you set up products, categories of products (i.e. shoes, T-shirts, sweaters), import photos, list terms of service and shipping options and more. Once you set up your online shop on Facebook, it will show up in a separate tab on your profile or page under “storefront”.
Since the company launched
in November, over 20,000 businesses and individuals have started to
sell goods on Facebook and over 500,000 Facebook users have shopped for
products in stores using the Payvment app. Most recently, Payvment launched
the ability for for retailers to provide instant discounts and coupons
to users that become Fans or “Like” their fan pages. Other compelling
features of Payvment’s technology is the ability to review items from
within the store and the ability to allow shoppers to carry their goods
with them across thousands of Payvment-powered storefronts on Facebook.
It makes shopping on Facebook almost like shopping at Target, where you
can visit multiple departments and buy all of your diverse purchases at
once.With more than one million active monthly shoppers, Payvment has significant traction with a variety of boutique sellers and brands looking to leverage Facebook commerce to tap into the social network’s 800 million potential shoppers.
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